Cookie Policy
We use cookies on our website. Cookies are text files stored on your computer system by or through your internet browser. When you visit our website, a cookie may be stored on your system. It contains a unique character string that can be used to identify your browser during your next visit. In the following sections, we explain in detail the types of cookies we use and the data processed through each type of cookie.
The use of cookies is under your control. Cookies are stored on your computer, and data is transmitted to our website through them.
You can disable or restrict the transmission of cookies by changing your internet browser settings. Cookies that have already been stored may be deleted at any time. They may also be deleted automatically by changing your browser settings accordingly.
Please note that if you disable all types of cookies for our website, you may no longer be able to use all of the website’s functions.
When you visit our website, you are informed about our use of cookies, and we request your consent to the processing of data in this context. When informing you about the use of cookies, we also refer you to these privacy terms and this Cookie Policy.
1.1 Strictly Necessary Cookies
These cookies are necessary to navigate websites and use their functions, such as accessing secure areas of the website. Without these cookies, you may be unable to access certain services, such as product registration or enrolment in training courses.
The legal basis for processing personal data through strictly necessary cookies is Article 6(1)(f) of the General Data Protection Regulation. Data collected through strictly necessary cookies is not used to create user profiles.
For information about the storage period of strictly necessary cookies, please refer to the table below.
Strictly necessary cookies cannot be disabled.
Details
No cookies are currently enabled on the website.
1.2 Performance and Functionality Cookies
We also use cookies on our website to analyse your browsing behaviour. This data is not stored together with your other personal data.
These cookies collect information about how visitors use a website, including, for example, the pages they visit most frequently and any error messages generated by the pages they visit.
The legal basis for processing your data for these purposes is our legitimate interest under Article 6(1)(f) of the General Data Protection Regulation.
The use of these cookies enables us to improve the quality of our website and its content. They also allow us to learn more about how the website is used and to continually optimise our services.
For information about the storage period of cookies used to analyse browsing behaviour, please refer to the table below. You may click on the button below to disable the use of these cookies.
1.2.1 Google Analytics
We use Google Analytics on our websites. Google Analytics is a web analytics service provided by Google Inc. (“Google”).
Google Analytics uses cookies. The information generated by the cookies concerning your use of our website, including your IP address, is transmitted to and stored by Google on servers located in the United States.
Google uses this information on our behalf to evaluate the use of our online services, compile reports on activities relating to those services, and provide us with other services relating to the use of our online services. Pseudonymised user profiles may be created from the processed data.
We use Google Analytics only with the IP anonymisation configuration enabled, using “gat._anonymizeIp();”, in order to ensure the anonymised collection of IP addresses through IP masking.
This means that Google anonymises your IP address within Member States of the European Union or other states that are parties to the Agreement on the European Economic Area. Only in exceptional cases will the complete IP address be transmitted to a Google server in the United States and shortened there.
The IP address transmitted by your browser is not combined with other Google data.
You may prevent Google from collecting and using your data, including cookies and your IP address, by downloading and installing the browser plug-in available at:
http://tools.google.com/dlpage/gaoptout
Further information about Google’s use of data for advertising purposes, the available settings and objection options can be found on the following Google websites:
https://policies.google.com/technologies/partner-sites
“How Google uses data when you use our partners’ websites or applications”
http://www.google.com/policies/technologies/ads
“Use of data for advertising purposes”
https://adssettings.google.com
“Managing the information used by Google to display advertisements”
http://www.google.com/ads/preferences
“Determining which advertisements are displayed by Google”
As an alternative to the browser extension, or when using browsers on mobile devices, please click on the relevant link if you wish to prevent Google Analytics from collecting data on this website in the future.
An opt-out cookie will then be stored on your device. This cookie records the information that we are not permitted to store your data for Google Analytics. If you delete your stored cookies, you will need to click on the link again.
1.2.2 List of Google Analytics Cookies Used on Our Websites
Details
No cookies are currently enabled on the website.
1.3 Cookies Used for Advertising or Social Media
These cookies are placed by third parties and are used to collect information about the websites visited by users through web tracking, in order to display personalised advertising.
The legal basis for processing your data for these purposes is our legitimate interest under Article 6(1)(f) of the General Data Protection Regulation, as this enables us to personalise advertising according to your interests.
However, we request your consent before using these third-party cookies through the cookie acceptance button displayed when you first visit our website. Accordingly, the legal basis is also Article 6(1)(a) of the General Data Protection Regulation.
With regard to the storage period of cookies used to analyse browsing behaviour, the previous provisions apply, as referred to in Section 3.8, provided that the retention or storage period remains standard for each cookie and can be found in the table below.
We also wish to inform you about the use of the following third-party services for marketing and advertising purposes.
1.3.1 Google AdWords
We use Google AdWords on our websites.
Google AdWords is an online advertising programme operated by:
Google Inc.
1600 Amphitheatre Parkway
Mountain View, CA 94043
United States
We use the remarketing function provided through Google AdWords.
The remarketing function allows us to display interest-based advertising to users on other websites within the Google Display Network, including Google itself, Google advertisements and other websites.
For this purpose, users’ interactions with our website are analysed, including, for example, the offers in which a user has shown an interest. This allows targeted advertisements to be displayed on other websites after the user has finished visiting our website.
Google stores a number in the user’s browser when the user visits certain Google services or websites within the Google Display Network. The user’s visits are recorded through this number, which is known as a cookie.
This number is used to uniquely identify a web browser on a particular computer and not to identify an individual. Personal data is not stored.
You may disable Google’s use of the cookie by following the link below and downloading and installing the plug-in provided:
https://www.google.com/settings/ads/plugin
For further information about Google remarketing and Google’s privacy policy, please visit:
http://www.google.com/privacy/ads/
We also use conversion tracking as part of the Google AdWords service.
When you click on an advertisement placed by Google, a conversion-tracking cookie is stored on your computer or device. These cookies expire after 30 days, do not contain personal information and are not used for personal identification.
The information obtained through the conversion cookie is used to produce conversion statistics for AdWords customers who have opted to use conversion tracking.
You may prevent cookies from being installed by adjusting the relevant settings in your browser software. Please note that, in this case, you may be unable to use all of the website’s functions.
You may also use your browser to disable interest-based Google advertisements and interest-based Google advertisements displayed on the internet through the Google Display Network by using the “Opt out” button at:
http://www.google.com/settings/ads
You may also opt out at:
http://www.aboutads.info/choices/
Further information about the available options and Google’s data privacy practices can be found at:
https://policies.google.com/privacy
1.3.2 Microsoft Bing Advertising
Our websites also use Microsoft conversion tracking provided by:
Microsoft Corporation
One Microsoft Way
Redmond, WA 98052-6399
United States
If you access our website through a Microsoft Bing advertisement, a Microsoft Bing Ads cookie will be placed on your computer.
This cookie enables Microsoft and us to determine when a user clicks on an advertisement, is redirected to our website and reaches a previously defined destination page, known as a conversion page.
No personal information about the user, such as the user’s identity, is disclosed. Only the total number of users who clicked on a Bing advertisement and were subsequently directed to a conversion page is recorded.
If you do not wish to participate in this tracking process, you may prevent the cookie from being installed through your browser settings.
Further information about data protection and the cookies used by Microsoft Bing can be found at:
You may opt out of this service by following this link:
https://account.microsoft.com/privacy/ad-settings
1.3.3 Social Media Advertising and Remarketing or Retargeting Cookies and Pixels
We use the Facebook tracking pixel on our websites. This service is provided by:
Facebook Inc.
1601 S. California Avenue
Palo Alto, CA 94304
United States
Remarketing or retargeting tags establish a direct connection between your browser and Facebook’s server whenever you visit our website.
A remarketing tag is implemented on our website for this purpose. It transmits information concerning your visit to our website to Facebook’s server.
If you are logged into your Facebook account at the same time, Facebook may associate this information with your user account. If you are not logged in, the relevant provider immediately disregards this information.
For further information about Facebook’s collection and use of data, as well as your rights and options for protecting your privacy in this context, please refer to Facebook’s Privacy Policy:
https://www.facebook.com/about/privacy/
If you do not want Facebook to associate the information collected directly with your Facebook account, you may disable the “Custom Audiences” remarketing function at:
https://www.facebook.com/ads/website_custom_audiences/
You must be logged into Facebook to do so.
1.3.4 LinkedIn
Our online services use functions provided by the LinkedIn network.
The provider is:
LinkedIn Corporation
2029 Stierlin Court
Mountain View, CA 94043
United States
When you visit one of our pages containing LinkedIn functions, a connection is established with LinkedIn’s servers. LinkedIn is informed through your IP address that you have visited our website.
If you click on the LinkedIn “Recommend” button while logged into your LinkedIn account, LinkedIn may associate your visit to our website with you and your user account.
As the website provider, we do not have knowledge of the content of the data transmitted or how LinkedIn uses that data.
LinkedIn Privacy Policy:
https://www.linkedin.com/legal/privacy-policy
LinkedIn opt-out settings:
https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out
1.4 List of Cookies Used for Advertising Purposes
Details
No cookies are currently enabled on the website.
1.5 Other Third-Party Services
1.5.1 Google Maps, reCAPTCHA and YouTube
Google Maps
This website uses the Google Maps mapping service.
The provider is:
Google Inc.
1600 Amphitheatre Parkway
Mountain View, CA 94043
United States
In order to use Google Maps functions, your IP address must be stored. This information is generally transmitted to a Google server in the United States and stored there.
The provider of this website has no control over this data transmission.
Google Maps is used to provide an attractive presentation of our online services and events and to make it easier for you to find the locations indicated on the website.
The legal basis for this processing is our legitimate interest under Article 6(1)(f) of the General Data Protection Regulation.
Further information about the processing of user data can be found in Google’s Privacy Policy:
https://policies.google.com/privacy
Google reCAPTCHA
In order to protect orders submitted through online forms, we use the reCAPTCHA service provided by Google Inc. (“Google”).
The verification process is used to distinguish whether an entry has been made by a human or through abusive automated processing.
The verification process involves sending the IP address and any other data required by Google for the reCAPTCHA service to Google. Your input is transmitted to Google and used for this purpose.
By using reCAPTCHA, you consent to your recognition input being used to digitise old books.
However, if IP anonymisation is enabled on this website, Google will first shorten your IP address within Member States of the European Union and other states that are parties to the Agreement on the European Economic Area.
Only in exceptional cases will the complete IP address be transmitted to a Google server in the United States and shortened there.
Google uses this information on behalf of the operator of this website to evaluate your use of this service.
The IP address transmitted by your browser as part of reCAPTCHA is not combined with other data held by Google.
This data is subject to Google’s separate privacy policies.
Further information about Google’s Privacy Policy can be found at:
https://policies.google.com/privacy
The legal basis for processing your data through this service is Article 6(1)(f) of the General Data Protection Regulation.
The website operator has a legitimate interest in protecting its website services against abusive automated access and spam.
YouTube
We have embedded YouTube videos in our online services. These videos are stored on:
They can be played directly through our website.
All videos are embedded using YouTube’s privacy-enhanced mode. This means that no data concerning you as a user is transmitted to YouTube unless you play the videos.
Only when you play a video is the data referred to in paragraph 2 transmitted. We have no control over this transmission of data.
When you visit the website, YouTube receives information indicating that you have accessed the relevant subpage of our website. In addition, the data specified in paragraph 3 of this policy is transmitted.
This applies regardless of whether YouTube provides a user account through which you are logged in or whether you do not have a user account.
If you are logged into Google, your information is directly associated with your account. If you do not want this information to be associated with your YouTube profile, you must log out before clicking on the video button.
YouTube stores your data in the form of user profiles and uses it for advertising, market research and/or the demand-oriented design of its website.
Such evaluations are carried out in particular, including for users who are not logged in, in order to provide demand-oriented advertising and inform other users of the social network about your activities on our website.
You have the right to object to the creation of these user profiles. To exercise this right, you must contact YouTube.
The legal basis for this processing is also Article 6(1)(f) of the General Data Protection Regulation, as it is necessary to display specific videos to you.
Further information about the purpose and scope of data collection and processing by YouTube can be found in its Privacy Policy. You will also find further information about your rights and the available settings for protecting your privacy at:
https://policies.google.com/privacy
Google also processes your personal data in the United States and is certified under the EU-US Privacy Shield:
https://www.privacyshield.gov/EU-US-Framework
1.5.2 URL Shortening and the Use of Bitly Links
We use the services of:
Bitly, Inc.
139 Fifth Avenue, Fifth Floor
New York, NY 10010
United States
We use Bitly to shorten URLs when publishing content on social media platforms and in newsletters.
Bitly collects anonymous usage data that enables us to determine how many times users have clicked on a particular shortened link.
This information is aggregated and is not reported on an individual basis.
Bitly does not collect personally identifiable information about you and does not have access to any information that you submit to us.
We selected Bitly as our preferred URL-shortening service because the company is registered under the EU-US Privacy Shield. Consequently, its data protection standards are considered comparable to those established by the General Data Protection Regulation.
Further information about Bitly’s limited use of cookies and its collection of usage data can be found in its Privacy Policy:
http://bitly.com/pages/privacy
Last updated: 13 July 2026

